We’re happy to announce that we’ve struck up a relationship with Marin Software – the leading cross-channel performance advertising platform. We evaluated a lot of solutions, but we were taken with Marin’s user-friendly, systematic, and tactically congruent approach to merging front-end and back-end data for algorithmic bidding.
Marin offers a simple but powerful solution for automating performance and analytics reports for optimization and client-facing collateral. Plus, their interface houses both paid search and Facebook advertising, making it easy to perform all marketing management duties from one easy location. We’re looking forward to leveraging Marin’s software to drive even better results for our clients! Marin seems pretty excited too – check out their press release here.